Street artist Adam Neate has announced that he will be leaving 1,000 pieces of his work around the capital today, November 14th.
The urban artist has even invited passers-by to take the artwork from the Street Action Art event home with them.
He told the Independent: “It has always been a dream of mine to do a show around the whole of London, to take over the whole city in one go.
“I want everybody to be able to see it, but once the pieces are out there I don’t mind what happens to them.”
Neate’s decision to give his work away for free marks a drastic departure from recent practice in the urban art world, where works have sold for significant sums.
Earlier this year, three pieces by guerrilla artist Banksy were purchased by Angelina Jolie for a total of just under $400,000 (£270,000).
Neate’s giveaway could see spates of art fans in car hire vehicles scouring the streets of London in search for the pieces, which are though to have an estimated combined value of around £1 million.